Where can it compete?
Demand, comparable competitors and the space your product could occupy.
EXPERT-LED MARKET ENTRY ANALYSIS
Can your food product compete in Canada or Spain?
We assess demand, competition, pricing and requirements so you can decide with evidence before investing. Our team brings Spain–Canada experience and works with Marketify Entry System.
Represent a chamber or association? We design sector workshops, pilots and assessments for your member companies.
Explore collaboration ↗WHAT YOU RECEIVE
A useful answer for your next decision.
We study your product in a specific market and explain the assessment in three parts:
What could hold it back?
Price, margins, requirements, capacity and risks to resolve before investing.
What should happen next?
Priority actions, facts to confirm and, where included in the scope, potential commercial partners.
When the evidence is not enough to conclude, we identify exactly what needs checking before recommending market entry.
A SAMPLE OF WHAT YOU RECEIVE
See how we explain a decision.
Three illustrative pages show the questions, evidence and next steps an assessment may contain. The final content and format are agreed in each proposal.
Discuss your caseMARKETIFY SYSTEM01 / THE BRIEF
FICTIONAL SAMPLE · PACKAGED FOOD · SPAIN → CANADAThe decision at hand
Should this product prepare to enter Canada?
- Starting inputs
- Product, format, ex-works price, available capacity and target channel.
- Illustrative scope
- We examine demand, comparable alternatives, economics and relevant requirements. Importer research or specialist regulatory review is agreed separately where appropriate.
MARKETIFY SYSTEM02 / FINDINGS
What we know and what remains open
+A specialist channel appears plausible for a differentiated offer.
!Freight costs may erode margin at the proposed selling price.
?Labelling and landed cost still need confirmation before a conclusion.
Example sources: product documentation, official statistics and observed channel prices. A real report identifies each source and date.
MARKETIFY SYSTEM03 / ACTION PLAN
Conclusion and next steps
PROCEED WITH CONDITIONSThe scenario warrants further validation before committing commercial investment.
- Confirm landed cost and target price.
- Review the specific product's labelling and requirements.
- Test channel fit with potential buyers if included in the engagement.
Fictional scenario: this is not a Marketify-calculated outcome and does not guarantee commercial results.
OUR SPECIALISM
Spain and Canada, in both directions.
Our strongest experience is connecting products and opportunities between Spain and Canada. We know first-hand the commercial channels and practical questions involved in taking food products from one market to the other.
Spain to Canada
We assess which products may compete, at what price, under which requirements and with what type of commercial partner.
Canada to Spain
We examine a Canadian product's fit in Spain: demand, alternatives, entry costs, requirements and distribution.
Other countries?
Marketify applies the same structured method to other origins and destinations. Each case needs suitable sources and product-specific market validation.
HOW WE WORK
From your product to a documented decision.
Marketify Entry System is our method, supported by proprietary internal software. Our team researches, checks the evidence and assesses 40 variables. Gemma Suárez leads Marketify and helps oversee the assessments.
Define the question
Agree the product, market, scope, deliverables, schedule and budget.
Research and verify
Combine your documents with market sources and AI-assisted research.
Assess with judgement
Examine opportunity, feasibility and risks. Questions without sufficient evidence remain open.
Explain the next step
Receive findings, sources and priority actions, with the explanation agreed in your proposal.
8 AREAS OF ANALYSIS
See the whole picture.
An attractive opportunity matters only when the product, economics, compliance and ability to execute also fit.
01 / 08
Can you supply this market?
Available capacity, scale, minimum orders, shelf life and export experience.
02 / 08
Is the opportunity attractive?
Market size, imports, growth and product trends in the target market.
03 / 08
Where can you compete?
Comparable products, leaders, positioning and white space.
04 / 08
Do the numbers work?
Landed cost, retail price, margins and economic resilience.
05 / 08
Can the product comply?
Ingredients, labels, nutrition, allergens, claims and import complexity.
06 / 08
Why would buyers choose it?
Uniqueness, origin, formulation, packaging and commercial story.
07 / 08
Which partners fit?
Partners by category, channel, geography, portfolio and operations.
08 / 08
Can the company execute?
Budget, marketing, working capital and export team.
THE TEAM BEHIND THE WORK
Gemma Suárez del Estal
Founder and director of Marketify
Gemma brings experience in food importing, distribution and commercialisation in Canada, alongside doctoral research into food internationalisation. Her perspective helps our team connect the data with practical decisions on price, channel and product.
Our team reviews the evidence and conclusions before delivering each assessment.
WHO WE WORK WITH
Your business question. An assessment shaped around it.
Manufacturers and export teams
“I have a product and a target country. Can I compete there with my price, capacity, packaging and resources?”
We prioritise barriers, economics, competition and actions before you commit commercial budget.
Internationalisation consultancies
“I need to assess different clients consistently and keep track of where each finding came from.”
We work with consistent criteria, traceable evidence and conclusions you can explain to clients.
Chambers and trade bodies
“I support several companies. Which are ready, and what support does each need?”
We design sector workshops, pilots and individual assessments with agreed scope and budget.
See collaboration options ↗Client information stays separate across organisations. Our team controls evidence review and internal scoring. We also support SMEs and export promotion programmes.
AN ACCESSIBLE FIRST STEP
Start with your product. Decide how far to go next.
Initial product review
Our team reviews the product sheet and label you provide to help define your next step in the chosen market.
€49.99per product
- Initial observations on your product and documentation.
- Questions and potential barriers worth checking.
- A written summary of next steps and which further assessment would be useful.
If you proceed with a full assessment of the same product and market, we deduct this €49.99 from its quoted fee.
WHEN YOU NEED TO GO DEEPER
Full assessment
Opportunity, competition, pricing and margins, requirements, capacity and action plan: all 8 areas, with scope tailored to your decision.
Assessment and commercial partners
Add identification and screening of importers and distributors for your product, channel and market.
Tailored proposal
Scope, deliverables, schedule and fees agreed before commissioning.
Preliminary guidance based on the documentation available. Market research and specialist checks are agreed in the subsequent project. Before work starts, we confirm documents, deliverable, timing, final amount and applicable taxes.
START WITH YOUR CASE
Tell us about your product and the country you have in mind.
For the first contact, send the product, target market and decision you need to make. We will agree the scope, deliverables and fees with you before work begins.
Request a 20-minute call
We will reply by email to agree a day and time.
FREQUENTLY ASKED QUESTIONS
Before we begin
What happens after I contact you?
We review your case and discuss the product, market and decision with you. We then define the scope and present a proposal covering deliverables, timing and fees.
Do I need to have all the data ready?
No. The product and target country are enough to start. During the project, we identify the necessary facts and documents; questions without sufficient evidence remain pending.
Do I need to learn the software?
No. Our team conducts the analysis and presents the findings in the agreed format.
What if the assessment does not recommend entry?
We explain the factors holding entry back and what could change the scenario. If the evidence is not enough to decide, we say so instead of forcing a recommendation.